Attach each member's profile
Each rep tracks their own LinkedIn profile, on top of the workspace's shared accounts.
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your team's content
Turn engagement on your posts into pipeline
Know who reacts to the content your team publishes, qualify those profiles and route each lead to the right owner.
the problem
A post's audience fades with no sales follow-up
A good post drives likes and comments, then attention fades. The warmest profiles, those who just interacted with the brand, are almost never worked systematically.
how it works
Capture reactions to the team's content
The engine collects engagement on the posts the team publishes, as it happens.
Pre-assign to the right owner
People engaging with a member's profile are pre-assigned to them; shared sources feed the common pool.
under the hood
- 01
Profile attachment
Each member attaches their LinkedIn profile to the workspace.
- 02
Reaction capture
The engine collects likes and comments on the content the team publishes.
- 03
Enrichment and deduplication
Each profile is completed (role, company, seniority) and deduplicated.
- 04
ICP qualification
Compared to the ICP, classed against a persona, filtered on allowed countries.
- 05
Pre-assignment and scoring
Someone engaging with a member's profile is pre-assigned to them; shared sources go to the pool. A score out of 100 prioritizes everything.
the lead as it arrives
Each lead arrives with its context and assignment, ready to be worked.
92décideurlive
Marie S.
CMO · Nuage
a réagi à « 5 angles de prospection » · 6 likes · 2 comm.
DM · brouillon
- Score / 100
- ICP fit and engagement combined.
- Assignment
- Pre-assigned to the member whose content was engaged, or left in the pool.
- Engagement context
- The team post the profile reacted to.
- DM draft
- A message in the team's voice, ready to edit.
From post to assigned lead
A member publishes a post. Several profiles react. exolead enriches, qualifies against the ICP and scores them, then pre-assigns to the member the profiles coming from their own content. They land in their pile, with the post as context.
what you get
A warm audience activated
Profiles that just interacted with the brand get worked while they are still warm.
Frictionless assignment
The lead lands with the member whose content it engaged, or in the pool for shared sources.
Consistent qualification
Same ICP grid as other sources: the origin is just one piece of context.
configurable
Team profiles
Attach each member's LinkedIn profile as a source.
Per-column assignment
Choose which Kanban columns automatically assign the lead.
Shared pool
Shared sources feed a pool where the first to act takes the lead.
ICP and scoring
Same qualification and scoring grid as the other sources.
frequently asked questions
- Who gets a lead from the team's content?
- The owner whose profile published the engaged post. Shared sources feed the pool, where the first to act takes the lead.
- Do I need to post more for this to work?
- No. exolead leverages engagement on already-published content; posting frequency stays the team's choice.
- How is assignment handled?
- By Kanban column: dropping a pool lead into a column set to assign attaches it to the actor. A lock prevents taking a colleague's lead.
- Can a lead go back to the pool?
- Yes. A « Release » button unassigns it and sends it back to the pool.